NAPERVILLE PUBLIC LIBRARY 							Policy 
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SUBJECT: OFFICIAL COMMUNICATIONS POLICY

I. 	PURPOSE
	The Naperville Public Library Board of Trustees recognizes the need to
	communicate effectively in order to create, cultivate and expand awareness of 
	the Naperville Public Library’s collections, services and programs throughout 
our
	priority service area of incorporated Naperville and for other key audiences.

II. 	SCOPE
	The policy applies to all official Library communication and when Board and
	staff members are speaking as representatives of the Library. The policy in no
	way abridges the freedom of speech of individual staff or Board members when
	presenting personal opinions.

III. 	PROVISIONS
	A. There exist two primary target audiences for communications: (1) residents of
	     incorporated Naperville and special groups as applicable to specific services
	     and/or programs and (2) internal audiences such as the Board of Trustees,
	     Library personnel and sources of support.

	B. Communications campaigns, generated at any level, are approved and 	     
	     directed by the Executive Director, or designee, and planned and executed by 
	     the Community Services Department with support from appropriate staff.

	C. At the direction of the Executive Director, or designee, the Community 
   	    Services Department is responsible for the development and distribution of 
	     internal procedures established to insure consistency of content, texts, 
	     messages and design in the Library’s communication efforts.













Approved: 6/16/04; Approved: 6/21/06; Approved:6/18/08; Approved 6/16/10
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