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LinkedIn 101: Using LinkedIn to Land Your Dream Job

This blog post is offered to Public Libraries and written by LinkedIn to assist community members with job search. We gladly post it here in our business blog at Naperville Public Library to inform local job seekers and entrepreneurs.

LinkedIn is helping job-seekers from around the world tap into their professional community—whether they realize they have one already or not.

Trying to land your dream job is a tall order. But here’s the good news: There are roughly 11 million job openings per month in America at any given time. Sure, you don’t want all those jobs, but you want some of them—and some of them want you!

LinkedIn connects qualified candidates with companies and organizations that crave top talent. With these tips, you’ll be well on your way to snagging a seat at the professional table.

Why LinkedIn?

  • 80% of LinkedIn members consider professional networking to be important to new job opportunities and career success, according to LinkedIn research
  • 70% of people were hired at a company where they had a connection
  • More than 20 million professionals including recruiters, hiring managers and decision makers use LinkedIn every week
With 530+ million professionals in the LinkedIn community, there is no other place where you can access such a wide range of knowledge, skills and resources to help you reach your goals.

Let LinkedIn do the work for you

More than a quarter of professionals say they have no time to search for a new career.

But worry not, with search alerts you can get notifications and updates to a saved search via email or shared with you on LinkedIn. Use advanced search filters to narrow down opportunities by industry, location, experience level and more. Once your filtered search is set, simply create the alert.

Let recruiters know you’re open to new opportunities by simply flipping a switch on your LinkedIn profile. It’s called Open Candidates, and yes, it’s that easy. Open Candidates is accessible from the "Preferences" tab on the LinkedIn Jobs home page.

By flipping the switch, you privately signal to recruiters that you’re interested in new opportunities. Don’t forget to update your career interests. This helps you appear the search results that recruiters are regularly scouring. Additionally, this helps inform the daily job recommendations LinkedIn sends you and surfaces on the jobs homepage.

LinkedIn Career Interests

Discover your earning potential

LinkedIn tapped into its network of more than 530 million members to give you deep salary insights into the compensation landscape. You can also dig deeper into compensation insights about specific companies you’re interested in so when the time comes to talk money, you’re ready.

This salary comparison tool includes wage, bonus, and equity data for specific job titles, and the different factors that impact pay such as years of experience, industry, company size, location, and education level.

Connect with alumni

One of easiest ways for students and alumni to make connections is through the LinkedIn Alumni tool. It’s an easy way to explore people who graduated from your same school, where they work now and in what cities. Simply search for your school and select “see alumni” to get started. You can now access your alumni center and view career paths for more than 23,000 colleges and universities worldwide.

LinkedIn Career Insights

Entrepreneur? Create your own job — become a freelancer

  • Nearly 20% of freelancers confirmed they'll make six figures or more this year through their entrepreneurship, according to LinkedIn
  • More than half of freelancers confirmed that they will never return to more traditional, full-time employment
  • 80% of freelancers do not actually have any concern about their freelance work being replaced by technology, artificial intelligence, or automation in the next 10-20 years.
LinkedIn ProFinder started as an idea that has grown into a vibrant marketplace being used by more than 70,000 freelance professionals across the nation. LinkedIn has seen client demand surge with weekly requests for proposals growing more than fivefold in one year. LinkedIn ProFinder

Seek career advice from others

  • More than 80% of professionals on LinkedIn have stated they either want to have a mentor or be one to others
  • More than half of these professionals don’t know where to begin and more than one-third have a hard time finding the right person
LinkedIn launched Career Advice, a new feature that helps connect members across the LinkedIn network with one another for lightweight mentorship opportunities. Whether you need advice on your career path, switching to a new industry or best practices for a project you’re working on, Career Advice can help you find and connect with the right person who can help.

Learn the skills needed for your next gig

  • One-third of job-seekers have expressed concern that they don’t have the necessary skills to be competitive in the job market
  • Many people who are looking for work from home jobs use LinkedIn learning to gain the skills needed to be an ideal candidate for remote work.
With LinkedIn Learning, you can now access a gigantic database of online courses on topics from coding and graphic design to public speaking. And here’s the best part: each course is typically sliced up into very manageable 5-10 minute learning chunks. Learning a new skill over the course of a week quickly becomes very achievable.

What now? — Get started

Create or update your LinkedIn profile today. This provides other LinkedIn members with a better understanding of the unique skills, interests, and experience that make you — you.

  • Make sure you have a profile photo - it will help get you recognized and connect to potential opportunities. Members with a profile photo receive up to 21x more profile views and 9x more connection requests.
  • Members with current positions are discovered up to 16x more in recruiter searches
  • Members with more than 5 skills are 27x more likely to be discovered in searches by recruiters
  • Including the city where you are based makes you stand out up to 23x in searches
Bonus: Check out Resume Assistant, a new integration from Microsoft and LinkedIn to act as a resume builder and help you craft a compelling resume directly within Microsoft Word.
Posted: 
Monday, May 21, 2018 - 10:00am

Celebrate Entrepreneurship at Naperville Public Library during Small Business Week

Every year since 1963, the U. S. Small Business Administration recognizes the impact of outstanding entrepreneurs, small business owners, and small business advocates from across the nation through National Small Business Week. This year’s Small Business Week is being held from April 29 through May 5, and will begin with an awards ceremony in Washington, D.C. where national award winners (including the naming of this year’s national Small Business Person of the Year) will be recognized and awarded for their achievements.

In addition, all 68 district offices of the SBA will be holding events this year, with many are doing multiple events during the week for the small business community they represent. Some of these will be available online through the SBA website.

For the sixth year in a row, Naperville Public Library’s business startup center and coworking space, NaperLaunch, will mark Small Business Week with workshops and programs to educate and inform small business owners, in order to foster business success.

This year the week’s events will culminate with the finals of the Business Plan and Pitch competition and the NaperLaunch Business Showcase. During Business Plan and Pitch Competition finals, local entrepreneurs will pitch their plan publicly for judging by a panel of experienced entrepreneurs and angel investors. These finalists are vying for a $4,050 cash award.

NaperLaunch members may reserve a table to display information about their business during the Business Showcase.

The public is invited to take part in the events on Saturday, May 5, from 11:00 a.m. to 1:00 p.m. Please join us at the Nichols Library during Small Business Week. This year’s events are listed on the NaperLaunch Website, www.naperlaunch.org.

Posted: 
Monday, April 23, 2018 - 8:45am

Increase Your Financial Literacy During Money Smart Week

While most Americans probably wouldn’t try to manage their own medical or legal affairs, many are shouldering growing responsibilities for making personal financial decisions. They face a vast array of savings options for retirement, college and other goals (Roth vs. traditional IRAs, 529 plans and more) as well as a dizzying choice of credit vehicles (credit cards, home equity loans, reverse mortgages, etc.). At the same time, the proportion of private workers covered by a defined benefit retirement plan (traditional pension) has fallen sharply over the last few decades. In fact, the Social Security Administration’s Office of Retirement and Disability Policy has called it the "disappearing" pension plan! One result is that workers are increasingly being covered by defined contribution plans such as 401(k)s, which usually require participants to select their own investment choices from those offered by the plan and to decide when and how to modify those choices over time.

All these factors make financial literacy a critical goal for Americans of all ages and incomes. The Global Finance Literacy Excellence Center, whose mission is to inform policy and develop and promote financial literacy programs around the world, has emphasized that "…financial literacy levels around the world have reached a crisis point. People are increasingly expected to take responsibility for their own financial security, yet they are unequipped to do so. The consequences of their decisions have far-reaching implications not only for the individuals involved but also for society."

If you are interested in boosting your financial literacy, we invite you to join us during Money Smart Week. Programs are free and do not require registration or a library card.

4/23/2018 Mistakes to Avoid When Saving for Retirement

6:30 PM - 8:30 PM
Nichols Library – Community Room

Investors often make several mistakes that could hinder proper retirement planning. This seminar will identify those mistakes and offer suggestions on how to avoid making them. The presentation will also provide ideas on how to make the most of retirement savings.

 

4/25/2018 Making the Most of Social Security

6:30 PM - 8:30 PM
Nichols Library – Community Room

Social Security is the sole means of support for many retirees and offers a high level of flexibility to optimize retirement income needs. This presentation will discuss the different filing options available to married couples, divorced individuals and widows. These alternate filing options can often provide monthly lifetime social security payments higher than the standard filing options that are typically selected. Attendees will be provided with a client workbook that they will be able to keep for future reference.

 

4/26/2018 Morningstar Investment Research Center

6:30 PM - 8:30 PM
Nichols Library – NaperLaunch

Fani Koutsovitis of Morningstar will demonstrate how to use the Morningstar Investment Research Center to manage investments in bonds, stocks, mutual funds and ETFs. This is one of the free online resources available from Naperville Public Library.

Posted: 
Monday, April 9, 2018 - 9:00am

Jumpstart your Job search with Lynda.com

Whether you are a recent graduate or an experienced professional, if you are looking for a job in today’s market, you may need some tips or advice on the job search process. Naperville Public Library offers an excellent resource with our online subscription to Lynda.com, which you can access with your library card at no cost.

Lynda.com was cofounded in 1995 by Lynda Weinman, a computer instructor and author with a strong background in media arts and design, and her husband Bruce Heavin. It is an online collection of instructional videos that can help anyone learn software, creative and business skills to achieve personal and professional goals. Its courses and video tutorials are presented by recognized industry experts. The trainers are well-prepared, informative and engaging. A wide variety of subjects are covered, including the various aspects of finding a job.

A “Learning Path” called “Become a Successful Job Hunter” was added in September 2017. It consists of 11 video courses in 13 hours of video tutorials. You can “maximize your job search efforts with expert advice from career coaches and business professionals. Whether you're a college graduate or student looking ahead, learn how to craft a career plan, write a resume, search for a job, and nail the interview. You'll also get a primer for professional life with courses on business acumen and how to start your job off right.” These courses range from 15 minutes to over an hour, but the authors break down their courses into a series of lessons between 5 and 10 minutes long. Screenshots, illustrations and animations are presented to illustrate the instruction. You can pause, rewind or fast forward each tutorial session. Exercises are provided for practical use.

Topics covered in other Lynda.com courses include learning basic job skills, transitioning out of your job, finding a remote job, job hunting online, and the new rules of work. And of course, you can update your computer, software and business skills by viewing any of the many other videos available in this valuable online resource. Get started now with Lynda.com!

Posted: 
Tuesday, February 20, 2018 - 9:15am

Advantages of the NaperLaunch Coworking Space

Demand for coworking space has continued to rise dramatically in 2017 and is forecast to do so again in 2018. An online search for trends in coworking will return dozens of articles expounding on the subject, all indicating that in many places around the world, the number of facilities and the amount of office space devoted to coworking has doubled in 2017 and the expectation is that such facilities will continue to expand in number and size in 2018.

One trend that remains somewhat unique is finding coworking space in a public library. While there are examples of this public space increasing as well, there are still only a small percentage of public libraries offering a space that is rich in amenities and conducive to the support of startup entrepreneurs.

Free Work Space

At Naperville Public Library, a coworking space was opened in 2015 as part of NaperLaunch, a business startup services center at the library’s downtown location, the Nichols Library. Over the past 2.5 years, the space has served thousands of “coworkers”, new entrepreneurs and local workers who have found an office space to meet their needs. At NPL, this facility is connected to an impressive array of supporting services and programs that have helped quite a few business startups in Naperville and surrounding communities.

Since using this space is free of charge, it is a welcome solution for many startups facing the challenge of earmarking their already thinly stretched capital for office space instead of growing a customer base that generates needed revenue.

Networking and Collaboration

Additionally, the space at NPL offers opportunities for networking and collaboration between the various users of the space. A new entrepreneur’s visibility is thus increased just as new business operations are starting up and market awareness is perhaps the greatest need.

The program offering at NaperLaunch is a rich mix of presentation, instruction and participatory events. Meetups, roundtables and small business workshops are available every week and cover all aspects of starting up and running a business in Illinois. Mentoring services are also available.

Through these events, NaperLaunch members meet and associate with other entrepreneurial-minded individuals and build a strong startup community.

Office Equipment and Technology

The library’s Tech Buffet that is located nearby also offers access to state of the art technologies that can be used to create marketing videos and other marketing materials such as buttons, fliers and etched glass give-aways (as examples), and 3D-printed prototypes of products. Access to standard office equipment is also available, such as printers, fax transmissions (outbound), copiers and scanners. The use of only some of these services incurs any costs, and when it does, it is minimal.

Free Wi-Fi

With free Wi-Fi and in-table access to power and USB charging capabilities, the coworking space accommodates the use of portable electronic devices, such as tablets, laptops and telephones. Coworkers are in a pooled office environment, so telephones may be used in the room. Otherwise, most workers are tuned into their own music sources, heads down and working privately.

The coworking space at NaperLaunch has proven to be a good solution for many coworkers in the area. Come on by and take advantage the convenient location!

Posted: 
Wednesday, February 7, 2018 - 9:00am